Q. I am looking for a SWOT Analysis on Chick-Fil-A. Where should I look?

Answer

Unfortunately, since Chick-fil-a is a private company and there is comparatively little public information available on it, there is not a ready-prepared SWOT analysis available, as there would be for a public company. If you are required to have one, you may need to do it yourself.

If so, you may want to use some resources available on your Company and Industry Resources Research Guide. On the first page that comes up, you might want to search for current articles on Chick-fil-a on Business Source Complete and ABI/Inform, two journal databases. That may provide information you could use to discuss strengths, weaknesses, opportunities, and threats (SWOT).

You can also check the "Company Information" section of the guide. Mergent Intellect has a small amount of useful information about Chick-fil-a. Just Search for "Chick-fil-a."

  • Last Updated May 04, 2020
  • Views 2164
  • Answered By UHD Librarian

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